Solutions
Contact center software for online stores and retail chains
With CONTACT.WORK, your store doesn't keep shoppers waiting – on a regular weekday or during a sale. An AI agent answers "Where's my package?" by itself, using data from your order system. Before delivery, it calls the customer to confirm the address and a convenient time, so drivers make fewer wasted trips. Agents handle returns, tricky cases, and sales instead of reading out order statuses.
Last order48133, canceledcanceled before deliveryPast orders5in 6 monthsMessagesyesterday on Telegramin historyQuestionpicking another colorto agentChallenges
Where your store loses customers and money
Solution
What changes for your store
Order status
Agents stop reading out order statuses
A customer calls or opens a chat, and the AI agent finds the order by its number or the customer's phone and says where the package is and when it will arrive. It pulls the data from the system where your store manages orders. The most common calls no longer tie up agents, and the line stays open for people who really need a person.
- Status by order number
- Data from your order system
- Agents freed up
Buyerwhere is my order 48120?website chatOrder systemhanded to carrierRetailCRMAI agent replyarrives tomorrow, 12:00-4:00 PMsentAgentnot neededline freeDelivery
Drivers go to customers who are expecting them
Ahead of delivery, the AI agent phones the customer to confirm the order, address, and delivery window. Cancellations are recorded on the order, and when the customer doesn't pick up, an agent gets a callback task. That means fewer returns to the warehouse and less spent on wasted trips.
- Call before delivery
- Cancellation on the order record
- No wasted trips
AI agent callSanders, order 48120confirmedDelayPowell, order 48150notified, moved to SaturdayCanceledEllis, order 48133marked in systemNot reachedLawson, order 48141after 2nd call – to agentReturns
Returns get processed the first time
The AI agent takes return or exchange requests: it confirms the order and what's wrong and asks for a photo of the item in chat. The request reaches the right employee with the whole story attached, so nobody asks the customer to start over. Managers see which requests are running late.
- Order and photo
- Request to the right person
- Deadline tracking
Order48095, jacketfoundReasonwrong sizeper buyerPhotos2 photosattachedRequestreturns teamsent with historyPeaks
Sales events don't crash your line
During promotions and holidays, the AI agent handles routine questions, and agents call back people who hung up while waiting in the queue. Shifts are planned around expected volume, and seasonal agents work from home in a browser. Customers hear an answer instead of a busy signal and buy from you, not from a competitor.
- Routine questions to AI
- Callbacks for abandoned calls
- Shifts matched to volume
Calls per hour1 2404x the usualAI agent answered780status and paymentCallback95 shoppersin queueTemp agents12working from homeSales
Every conversation can end in a sale
The customer profile shows all orders, calls, and chats, so agents recommend products based on past purchases. When someone adds items to the cart and leaves, the AI agent reminds them with a call or a message and helps them complete the purchase. A call about delivery can end with a new order.
- Purchase history
- Abandoned cart
- Upselling during the call
Orders7 this yearlast – jacketAbandoned cartsneakers, 2 days agoAI agent remindedOfferhat to match jacketduring callSummaryorder 48177issuedExamples
Product advice, nearby store, warranty, delivery
Four situations that bring customers to your store's contact center most often.
Find the right product and check availability
A customer asks about specs and compatibility – the AI agent answers from your product pages and passes complex choices to a sales associate along with the question. The customer gets an answer right away and doesn't go looking on other websites.
- Answers from product pages
- Complex choices to an associate
- An answer in a minute, not tomorrow
Questionwill this cable fit my TVanswer from product pageStock14 in stockper inventoryTough choicesoundbar for 215 sq ft roomto sales associateSummaryorder placedin chatReach the nearest store
A customer calls your main number and uses the IVR to reach the store in their city or neighborhood. The AI agent gives store hours and the address, so floor staff don't have to run to the phone. Managers compare stores by abandoned calls and speed of answer.
- One line for all stores
- Store by address
- Store comparison
CallHouston, North Aveidentified via IVRStoreNorth Ave, 300connectedStockT-200 kettle, 3 pcsper inventoryComparison4 of 120 abandonednormalA request after purchase
A customer reports that an appliance broke – the AI agent creates a service center request. The customer gets a notification at every status change, so there's no need to call about the repair. Post-sale call volume goes down.
- Service request
- Status notifications
- Fewer repeat calls
Requesttaken by AI agentsent to serviceStatusdiagnosticsnotification sentStatusrepair completenotification sentStatus calls0customer didn't callFurniture and appliances with delivery and assembly
The AI agent agrees on a delivery and assembly date with the customer, and the day before, it reminds them and checks whether the item needs to be carried upstairs. If something arrives damaged, the customer sends a photo in chat, and the claim goes straight to the person in charge.
- Delivery and assembly date
- Reminder the day before
- Damage claim by photo
Delivery and assemblySaturday, 10:00 AM-2:00 PMagreedCarry-up7th floor, elevatorconfirmedReminderon FridaysentComplaintchipped door, phototo assigneeQuestions, outbound call scripts, and routing are set up for your product range and ordering process.
Capabilities
Where a contact center helps your store
When customers message or call your store – and when your store reaches out to them.
Inbound inquiries
- General informationStore hours, delivery and payment terms – without waiting on hold.
- Offer for the callerWhen it's time for a customer to reorder, the AI agent mentions their discount first.
- Phone ordersCustomers who find the website inconvenient can place an order by voice.
- Order statusDelivery times and package location by tracking number.
- Product selectionSize, compatibility, and what's in the box – before purchase.
- ComplaintsThe complaint is logged within the hour, and the response deadline is tracked.
- Product returnsThe request with the reason and a photo goes to the returns team.
- Repair serviceA broken appliance gets a service request and progress notifications.
- Nearest storeOne citywide number connects customers to the store near them.
- Availability and priceThe AI agent says whether the item is in stock at a nearby store and what it costs.
- Back in stockcustomized for youThe customer leaves a request, and the AI agent lets them know when the item is back.
- CallbackCouldn't wait for an answer – we call back so the sale doesn't fall through.
- Overnight inquiriesThe AI agent answers order questions while agents are off.
- Sales and holidaysBlack Friday without a long wait on hold.
- Ad ROIcustomized for youSee which ads brought calls and which brought orders.
Outbound calls
- Delivery confirmationThe driver heads out only after the customer confirms they'll be home.
- Delivery delaysCustomers get a heads-up and an option to reschedule, and unhappy customers get a bonus.
- Instant lead callbackA call while the customer is still choosing between stores.
- Repeat purchasesPet food or filters are about to run out – the AI agent offers to reorder in advance.
- Win-backCustomers who haven't ordered in a while get a reason to come back.
- UpsellingA hat with the jacket, a wall mount with the TV – during the same call.
- Abandoned cartA reminder about unpaid items and help with checkout.
- Post-delivery reviewHappy customers are asked to post a review, and unhappy ones go straight to the quality team.
Messaging
- Messaging appsWhatsApp, Facebook Messenger, and Telegram conversations sit next to phone calls in the agent's workspace.
- Website widgetCustomers ask a question right from the product page, without calling.
- EmailCustomer emails don't get lost: agents see them alongside chats.
- Marketplace messagesQuestions about your store's marketplace listings arrive with other inquiries.
- Review repliescustomized for youYour store replies to reviews on Google Maps (Google Business Profile).
- Social mediaComments and direct messages on your store's social media pages.
Marketing
- Leads from videoscustomized for youA comment under a video – the bot messages the customer and invites them to follow.
- Giveawayscustomized for youTaking entries and awarding prizes without manual messaging.
- Receipts and promo codescustomized for youCustomers register a receipt or promo code in chat.
- Loyalty card activationCustomers link their card in chat or by phone, with no trip to the store.
- Loyalty programPoints balance and card tier on request.
- NewslettersNew arrivals and discounts for subscribers.
Quality
- Call reviewEvery agent call is checked: did they help, and did they offer a product?
- Cancellation reasonsThe report shows why customers cancel orders during confirmation.
Modules
Contact center modules
Launch
Implementation at your store
- 01AssessmentWe look at what customers ask about most and how many packages come back.
- 02Order systemWe connect Odoo, Microsoft Dynamics 365, or your own system so the AI agent and agents can see orders.
- 03ChannelsWe bring phone, email, messaging apps, and your website into the agent workspace.
- 04AI consultantWe train the AI agent to answer questions about orders, payment, delivery, and returns following your rules.
- 05Outbound callsWe launch pre-delivery calls and create tasks for agents when customers can't be reached.
- 06Go-liveWe turn on channels one at a time, and after a month we check how much call volume has dropped.
Preparation
What to decide up front
Q&A
Frequently asked questions
Will the AI agent tell customers where their package is?
It will if your order system provides statuses through an API: the customer just gives the order number or phone number.
Which order systems does the platform work with?
We connect Odoo, Salesforce, Microsoft Dynamics 365, SuiteCRM, and Bitrix24, and link other systems through the API during implementation.
Can the AI agent confirm orders by phone?
Before shipping or delivery, the AI agent confirms the address and timing with the customer, and a cancellation goes on the order record.
What if the customer doesn't pick up?
The AI agent calls back at the scheduled time, and after a second failed attempt the task goes to an agent.
Will the AI agent take a return request?
It will: it finds out which item and what the problem is, asks for a photo in chat, and passes the request to the person in charge.
How do we handle the surge of calls during a sale?
The AI agent takes simple questions, people who got tired of waiting get a callback, and shifts are scheduled in advance based on the volume forecast.
Can we bring on seasonal agents quickly?
A seasonal agent needs only a laptop and a headset with a microphone – no office required.
Will agents see all of a customer's inquiries at once?
Calls, chats, emails, and orders are all in the customer profile.
Which messaging apps can we connect?
WhatsApp, Facebook Messenger, Instagram, and Telegram. The AI agent also answers in your website chat and by email.
Will the AI agent follow up on abandoned carts?
It calls or messages customers who agreed to be contacted, reminds them about the items, and helps if they're having trouble checking out.
How does a customer reach their local store in a chain?
The IVR asks for the city or address and transfers the call to that store.
Will the AI agent hand off to an agent if it gets stuck?
It hands off with the whole conversation, so the agent picks up without asking the customer to repeat anything.
Can we hand part of the line to an outsourcing partner?
The partner takes calls, while the numbers and conversation history stay with your store.
How does a seasonal agent check their schedule?
They ask the AI assistant: it shows the schedule and takes a shift change request.
How can we check how agents talk to customers?
For speech analytics, agent and customer must be on separate channels (dual-channel recording). With that in place, every call is checked for courtesy, whether the problem got solved, and whether a product was suggested.
Will the AI agent tell customers it's not a person?
It says so right away and adds that the call is recorded.
Will we pay more if we add agents for the season?
No: a dozen seasonal seats won't add a dollar to your bill.
Will order taking stop while we switch phone systems?
There's no downtime: we move channels over one at a time, and your store keeps the same numbers.
Glossary
Terms on this page
- Callback
- The customer doesn't wait on hold but asks for a callback – and gets one when an agent is free. Learn more →
- Abandonment rate
- How many callers hang up before an agent answers. Learn more →
- IVR (interactive voice response)
- A phone menu: the caller hears a greeting and picks the right department. Learn more →
- Speech analytics
- The system analyzes recorded calls automatically: topics, script adherence, customer emotions. Learn more →
- API (application programming interface)
- The way programs exchange data with each other without a person in the loop. Learn more →
- Call script
- A call playbook: what to say, what to ask, and how to handle objections. Learn more →
- Omnichannel customer service
- All channels in one agent workspace, with the customer's full history alongside. Learn more →
- Workforce management (WFM)
- Workload forecasts and agent shift schedules. Learn more →
- Dual-channel recording
- Each speaker is recorded on a separate track. Learn more →
- Cloud deployment (cloud)
- The platform runs on the vendor's servers, and agents connect over the internet. Learn more →
- Hosting
- You rent a server from a provider instead of buying one. Learn more →
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