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Language: English
Demo

For sales

A sales team that never lets a lead slip

With CONTACT.WORK, your sales team doesn't lose inquiries. A new lead turns into a call right away. In outbound campaigns, reps hear only people who answered, and recordings, outcomes, and chats land in Bitrix24, Kommo (amoCRM), or your own CRM. Speech analytics shows which objections make buyers walk away, and managers compare reps by results. There are no licenses, so adding reps doesn't raise your software costs.

Get a quotePricing
Instantcallback on new leadsThe system dials
Onlyanswered calls reach repsNo idle waiting
Everycall saved to the dealRecording and outcome
$0to add a sales repNo license fees

Challenges

Where sales loses money

Leads with no ownerA web form lead sits until a rep is free, while the customer is already talking to a competitor.
Hours spent dialingReps listen to rings, hit voicemail, and redial numbers instead of talking to buyers.
CRM on the honor systemCall notes are two words or nothing at all, and a week later nobody remembers what was agreed.
Nobody checks the scriptNobody knows how reps handle "too expensive" or "I need to talk it over" – there's no one to listen to hundreds of recordings.
Loyal customers treated like strangersA repeat customer's call goes to whoever is free, and that rep asks everything from scratch.
Results only at month-endWho brings in deals and who just talks a lot only becomes clear when the month closes.

Solution

What changes for your sales team

Leads

Call the customer while the lead is warm

During business hours, an inquiry from your website, ad account, or messaging app instantly triggers a call: the system reaches the customer and connects an available rep. If nobody picks up, the system tries again.

  • Website
  • Ads
  • Retry

Dialing

Reps talk instead of waiting

The campaign dials numbers automatically, and reps hear only people who answered. Managers start and pause it themselves. Call contacts who've given consent, with do-not-call list support.

  • List
  • Live answer
  • Pause

CRM

The deal history builds itself

The recording, outcome, and call topic, plus chats, go to your CRM. Reps know who they're talking to and what the customer bought before they say a word.

  • Recording
  • Outcome
  • Caller info

Objections

Fix the script based on real conversations

Speech analytics flags objections and skipped script steps, and the AI assistant suggests a response during the call. Managers see which part of the script to rewrite.

  • Objections
  • Responses
  • Script

Results

Every rep's contribution is visible

For each rep you see the number of calls and conversations, how they ended, and what customers asked. A leaderboard and a team goal keep the pace up.

  • Calls
  • Outcomes
  • Leaderboard

Examples

A typical day for a sales rep

The most common situations in a rep's day and what the system does in each.

Inbound

A customer calls from an ad. The rep immediately sees which ad campaign the call came from and whether the customer is already in the CRM. The AI assistant helps during the call. When it ends, the recording and outcome are saved to the deal.

  • Source
  • CRM data
  • Outcome in deal
Example 1 of 4

We set up retry, dialing, and routing rules for your team.

Features

More tools for sales reps

Leads, dialing, conversations, and oversight.

Leads and follow-ups

  • Call on new leadA new lead turns into an outbound call with no delay.
  • Messaging channelsBuyer messages from WhatsApp, Facebook Messenger, and Instagram show up in the shared feed alongside phone leads.
  • Retry queueCustomers who didn't pick up wait for the next dialing attempt.
  • Call on a set dayThe customer asked to be called in a week – the call shows up on the call list that day.
  • After hoursAn AI chat consultant collects leads at night and on holidays.
  • Local numbersYour carrier provides local and toll-free numbers, and the system works with them.
  • Lead sourceCalls, form leads, and chats are tied to the ad channel the customer came from.
  • End-to-end analyticsSee how many sales each channel brought in and what it cost.
  • New customers added to CRMWhen an unknown number calls, the customer record and deal are created automatically.
  • Missed call alertIf a call or lead is missed, the rep gets a notification right away.
  • Routing by time and shareDaytime calls go to one group of reps and evening calls to another, and you can split the flow between teams in any proportion.

Dialing

  • Answered calls onlyThe rep is connected when a person is on the line.
  • Pause a campaignStart and stop dialing from the manager's screen.
  • Voice botHand payment reminders, short surveys, or meeting invitations to the voice AI consultant.
  • API controlStart calls and campaigns from your corporate applications.
  • Local caller IDThe buyer sees a number from their own area and is more likely to answer than when an unfamiliar area code shows up.
  • Voicemail dropLeave a prerecorded voicemail message with one click.
  • Predictive modeThe system dials more numbers than there are free reps, adjusting for unanswered calls, so there's almost no gap between conversations.

Conversation

  • Data up frontEverything your CRM knows about the customer appears on screen with the call.
  • Objection responseThe AI assistant suggests a response when the buyer hesitates.
  • Third participantBring a specialist or manager into the call.
  • Account managerA loyal customer is connected to their own rep.
  • Call to mobileIf the rep steps away, the call follows them to their mobile phone.
  • Single customer timelineCalls, chats, and email from one person appear in one feed.
  • Direct number for each repWhen the customer calls their rep's number back, they skip the queue and reach that rep.
  • AI fills in the dealAI moves the customer's name, city, and interest into deal fields during the call.

Oversight and motivation

  • Outcome on the dealThe recording, outcome, and call topic stay with the deal.
  • Outcome tagsDisposition tags show how conversations ended.
  • Every call scoredSpeech analytics scores every conversation.
  • LeaderboardA rep leaderboard and a shared team goal fuel friendly competition.
  • Short summaryA few-line summary is enough for a manager to understand the call.
  • Free new seatsAdd a new rep without buying a license.
  • Customer ratingAfter the call, the buyer quickly rates how helpful it was.
  • Keyword searchSee how often competitors come up or customers ask for a discount.

Modules

What sales reps get

Auto dialerWorks through your list and connects reps to people who answer, screening out voicemail and long rings. More conversations per day with the same headcount.→CallbackTurns a website lead or missed call into a call to the customer – reps don't dial by hand. Unanswered customers get retried until someone reaches them.→CRM integrationWorks with popular CRMs and your own: reps see the customer record up front, and the recording and outcome flow back to the deal automatically.→Speech analyticsReviews reps' conversations: where reps went off script and which objections cost the most. It requires each voice on its own track, which the platform records for you.→AI assistant for sales repsSuggests an objection response and the next script step right on the call. New reps close their first deals sooner.→AI consultant in chatsTalks with buyers in chat after hours, helps them choose and collects their contact details, and hands tough cases to a rep with the full history.→
Leads stay warmAs soon as a buyer leaves a phone number in a form or ad, the platform calls back and connects them to an available rep. The buyer doesn't have time to find someone else.
Time goes to conversationsIn high-volume dialing, reps hear only people: the system screens out unanswered rings and voicemail. The shift goes to selling, not waiting.
Every deal has its historyEvery call, chat, and outcome is saved to the deal record automatically – reps don't retype anything. Managers always see where things stand with a customer.
See why deals are lostEvery conversation runs through speech analytics, so you see which objection kills the sale most often. You update the script based on numbers.

Launch

How we launch

  1. 01Pipeline and channelsWe look at where leads come from, who handles them now, and where they get lost. We start with the biggest bottleneck.
  2. 02CRM connectionWe connect your CRM, choose the fields for the rep's screen, and decide where the call outcome goes. No more manual data entry.
  3. 03Follow-ups and dialingWe set up retry rules for leads and lists for outbound campaigns, and assign repeat customers to reps. That way every lead gets a call.
  4. 04Script and criteriaWe break your sales script into AI assistant suggestions and call scoring rules, and flag the key objections. New reps find it easier to stick to the script while they ramp up.
  5. 05Launch and refinementsFirst some of your reps use the new system, then the whole team. After that we adjust rules and reports at your manager's request, using your plan's support hours.

Preparation

What to decide in advance

Where do leads come in?List your website, forms, ad accounts, and messaging apps customers use to reach you.
Which CRM do you use?Name the system and the fields reps need during a call.
Who should you call?Prepare customer lists and rules: whom to call, when, and with what offer.
What's your sales script?Send us the script, typical objections, and your approved responses.
Which customers have an assigned rep?Flag repeat buyers and their reps.

Q&A

Frequently asked questions

How fast does a customer get a callback on a lead?

During business hours, the call starts as soon as the lead arrives and goes to an available rep. Overnight leads go first in the morning queue.

Will our CRM work?

Bitrix24 (cloud and on-premises), Kommo (amoCRM), Salesforce, Microsoft Dynamics 365, and SuiteCRM all work, and you won't need Bitrix24's own telephony.

Do reps listen to rings during dialing?

No. They're connected once the customer has answered.

Can I assign a customer to a rep?

You can: a flag in the CRM routes a repeat customer's call to their assigned rep.

How do we find out why deals are lost?

Every conversation is reviewed: you see frequent objections and skipped script steps, and each score comes with an explanation.

Can reps work outside the office?

They can: the workspace runs in a laptop or smartphone browser, and inbound calls can forward to a mobile number.

Can we call from our own software?

You can: your software starts calls and launches outbound campaigns through the API.

How much does a rep seat cost?

Nothing: rep seats are free, with no licenses.

Pricing calculator →

How can I see the system before buying?

Request the demo: you'll get access and can see the system in the sales rep role with fictional customers.

Glossary

Terms on this page

CRM – customer relationship management
Where a company keeps its customers, deals, and full communication history. Learn more →
Speech analytics
The system analyzes recorded calls automatically: topics, script adherence, customer emotions. Learn more →
Voicemail
A recorded message when the person does not pick up. Learn more →
Callback
The customer doesn't wait on hold but asks for a callback – and gets one when an agent is free. Learn more →
Customer record
The screen of customer data an agent sees during a conversation. Learn more →
API (application programming interface)
The way programs exchange data with each other without a person in the loop. Learn more →
Call script
A call playbook: what to say, what to ask, and how to handle objections. Learn more →
Call routing
Rules the system uses to decide who gets a call. Learn more →
AI voice agent
Talks to callers and resolves simple requests without a human agent. Learn more →
Predictive dialer
The system dials numbers in advance, predicting when an agent will be free. Learn more →
Cloud deployment (cloud)
The platform runs on the vendor's servers, and agents connect over the internet. Learn more →
On-premises deployment
The system runs on the company's own servers, not in the vendor's cloud. Learn more →

More

More for sales

Auto dialer How outbound campaigns, dialing modes, and campaign reports work. Good for promotions, reminders, and re-engaging old lists. Learn more Missed call callback Calls back website leads and missed calls almost instantly. The customer doesn't have time to go to a competitor. Learn more Cost of missed calls The calculator shows how much revenue walks away with unanswered calls. Useful for making the case to leadership. Learn more Power vs. predictive dialer A comparison of two dialing modes: when it pays to overdial and when to dial only for a free rep. Helps you pick the mode for your list. Learn more

Blog

Fresh from the blog

All articles →
Services · 7 min read Custom development of your contact center platform for your processes When contact center settings are not enough: integrations, modules, AI workflows. How to tell development from configuration and estimate the payback. Read the article → Management · 9 min read How many agents does your contact center need? Erlang C in plain English Calculate contact center staffing with Erlang C: workload, service level, shrinkage, and headcount by shift – all in one worked example. Read the article → Integrations · 7 min read CRM and phone system integration: what it does and how it works How to connect your phone system to your CRM: calls and recordings in the record, screen pop, click-to-call. What to decide first and how to check it works. Read the article →

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