Skip to content
EN

Glossary

Knowledge base

A knowledge base is a single place that holds a company's approved answers, policies, prices, and product descriptions. Agents, chatbots, the IVR, and AI agents all work from it. An AI agent answers only from the knowledge base, so any error or gap in an article immediately becomes an error in the answer a customer gets.

Why it mattersCustomers get the same answer in every channel, and new agents get up to speed faster.

Also called: KB, Help center, Support wiki, Knowledge management system

Contents

What it contains

  • Answers to frequently asked questions
  • Step-by-step instructions and scripts
  • Product descriptions, plans, and policies
  • When and to whom to escalate a ticket
  • Canned responses for chat and email

Use cases

Who uses it

AgentsSearch for answers during a call and get suggestions from the AI assistant.
Chatbots and the IVRPull prebuilt answer text from it.
AI agentsFind the relevant articles and write an answer from them – this is how RAG works.
CustomersFind answers by themselves on your website or in the IVR.

Best practices

Best practices

  • One article answers one question, with a clear title
  • Every article has an owner and a next review date
  • Search finds articles by the words customers use, not just internal terms
  • Every week, add articles for questions that went unanswered
  • Track which articles get read and after which ones customers still come back

In CONTACT.WORK

How it works in CONTACT.WORK

The knowledge base is shared by agents, chatbots, the IVR, and AI agents: update an article in one place, and every channel answers from the new version. Access to sections follows user permissions, and search statistics show which articles are missing.

Before launching an AI agent, the first step is to clean up the knowledge base – the agent will repeat any errors and gaps in its answers.

Backlinks

Where it appears on the site 55

Glossary

Related terms

Blog

Fresh from the blog

All articles →